email and alt tags why do you need them?

I recently got an email from Tiger direct. You know the company that sells really reasonable computer stuff. Today's blog is not about what Tiger direct sells but what they send you in your email box. I got an advertisement from them but I was not able to view any or the products because the email message was in a sliced picture format.

If your a new company getting your name out there with your products this may not be the way to go and chances are your email message will be sent to the email trash can.

Which brings me to the point when you create an email news letter or advertisement make sure you add alt tags for your subscriber to get an idea what it is that you are trying to sell. It also helps those who are visually impaired and rely on alt tags to describe what the product is they are reading. If you have a website not only does it help search engines tell the user what is on your website but it helps those who can't see your photos. So make sure you put some descriptions on your alt tags.


So when you create your next email newsletter make sure you add those alt tags. They will help you keep your subscribers from leaving your newsletter.

Here is a link on what alt tags are:

http://www.thunderdata.com/website_business_101/images_alt_tags.html

Notice in the link example when you hover your mouse over the image you will see some text. This is how you know there is an alt tag for that image.